Bookings at North American Hotels Are Up for Business Transient & Group

Business transient and group bookings for the next 12 months at North American hotels are up from this same time last year, according to TravelClick. Business transient bookings are up 1.4 percent and average daily rate for the segment is up 2.8 percent. Group bookings are up 0.4 percent from last year, and ADR is up 2.8 percent. TravelClick senior industry analyst John Hach called the pickup in bookings for both business and leisure heading into the spring travel season “very encouraging news for hoteliers.” Looking to the second quarter, Hach said, rates and occupancy are “continuing to hold steady for now.” Group bookings for the second quarter are up 1.7 percent, and average rates are up 3.3 percent. For the business transient segment, ADR is up 3.1 percent, but bookings are down 0.2 percent.

The March North American Hospitality Review looks at group sales commitments and individual reservations in the 25 major North American markets for hotel stays booked by March 1 for March 2018 to February 2019.
Business Travel News 3/27/2018